Categorized | quickTIPS

The power of your “Positive Reflection”

It’s one thing to demand your employees create good impressions with your customers. But you must also give them the “tools” to make it happen. This passion for creating Customer Cheerleaders should be a company wide philosophy AND yes, even an obsession on your part. So how can you achieve this OCD approach to “making the Cheerleader”? By creating Systems that promote “Cheerleader Awareness” with your employees. Here’s an example …

Install a full length mirror on the door leaving your office with a sign over it saying, “This is what your customer will see.”

You can custom tweak this technique depending on the work your employee is doing. For your phone people the reminder could say “You can hear a smile”. Or for your carpet cleaning technicians “Would you become a Cheerleader for this person?” When it comes to Making the Cheerleader my guiding light was, “If you want it to be important to your employees it must be important to you!” The key is constant, gentle repetition and reminders (nagging?) on your part and yes, mirrors can help!

Steve Toburen

PS:  Don’t forget a mirror for YOU as you leave the house!  In fact, how do you dress for the day?  I’ll wait for your comments below!

Every week we share a timely, practical tip like the above. So if you’re not already signed up for these FREE weekly QuickTIPS, do so now.

This week’s FOCUS: The tough reality of emergency services

Always answer your phone

When can I charge a premium for after hours work?

Sick of being “on-call” 24-7 for water damage losses?

Starting off right with traumatized customers

Get out your video camera

Dealing with the insurance company

How can I calm a frazzled customer with a water damaged home?

How and where do I find temporary fire restoration workers?

Download: 12 Secrets for a Smoother Running Restoration Business

Download: Water Damage Customer Interview Form

Also new this week:

TwitterFacebookLinkedInGoogle+Share

Related posts:

  1. Never doubt the power of a Negative Cheerleader in your carpet cleaning business!
  2. Laugh more, enjoy each day AND your great carpet cleaning career!
  3. Boost your carpet cleaning technician’s morale
  4. Should I wear a bow tie when cleaning?

This post was written by:

Steve Toburen - who has written 403 posts on Jon-Don's Strategies for Success- Marketing, Pricing and Management for Carpet Cleaning, Restoration, and Janitorial.

Director of Training for Jon-Don’s Partners for Success™ program, Steve spent over twenty years “down in the trenches” as the owner of one of the most successful cleaning and restoration firms in the country. More about Steve.

Contact the author

One Response to “The power of your “Positive Reflection””

  1. Joseph Rogers says:

    Button down shirts, slacks, and dress shoes. For networking functions, it’s all about the shirt and tie. As a tech, don’t make bank, but Goodwill goes a LONG way to helping with the wardrobe.

Trackbacks/Pingbacks


Submit your comment

To post your comment please login or enter the requested information below. To avoid spam, we moderate all first-time comments so please give us a day to approve it. Thanks for your patience, you'll only have to wait once...