Everywhere you go and every commercial transaction you make should be examined with your “Customer Eyeglasses”. For example, notice what Steve took out of a recent (and very sudden) sojourn to Brooklyn, New York …
Chaos sounds horrible. It brings to mind historic events such as the fall of Saigon or 9/11 and the horrors that ensued. But chaos can also lead to opportunity. In fact there is a Chinese symbol that stands for danger but also means opportunity. Which one will you choose?
In the deluge of Paperwork your Technicians and office staff manage don’t forget to track what matters most to your customers …
A standing-room-only group of very capable (and active) SFS attendees had a great time (and left Steve hoarse!) at our Chicago headquarters. They wanted to share their thoughts with everyone …
In his fourth and final installment of his “courtship series”, SFS Instructor Chuck Violand expounds on the true riches to be found in business and (no surprise here!) they have nothing to do with money!
An Australian carpet cleaner wants to make more money while he is already in the home. So what other profitable services can he offer? Steve weighs in …
What does Cool Hand Luke have to do with the carpet cleaning business? And how did Marcus Buckingham misjudge his audience so badly?
Your employees can be wonderful Cheerleaders for your company and services. Here is one idea to help them become more vocal in advocating add-on sales.
SFS Instructor Chuck Violand reflects on how to win your employee’s hearts in Part III of his “courtship” series …
A new carpet cleaner is getting whip-sawed from both sides. Steve tries to bring a bit of sanity and balance to the eternal question, “How much should I charge?”
One of our favorite SFS acronyms: “KISS” as in: “Keep It Simple, Sally”! Sometimes even the simplest of gestures can make the biggest impressions. Here is one “tasty” Cheerleader making idea to implement with your staff …
Chuck Violand reflects on the “filtering process” we go though both in a courtship and in attracting the “right people” we want to do business with …
Finding quality people that are interested in on call work is challenging one Colorado restorer. Steve shares an answer that worked in his company …
General Motors just doesn’t understand who is buying their cars. Could it be that 92% of the saleforce is men. Watch these commercials and see the difference.
Can you combine your workforce and charity for good feelings? Here is one idea.