Jon-Don's Strategies for Success- Marketing, Pricing and Management for Carpet Cleaning, Restoration, and Janitorial

One veteran professional carpet cleaner in California has been debating the pros and cons of offering the credit card payment option to his clients. Steve helps him realize he has already sub-consciously decided …

OK, a good marketing strategy trivia question for all you carpet cleaners. Which sound associated with a brand name is rated #1 in the world? Most of you hear this sound several times a day. Have everyone in your family guess and then we’ll see who wins …

True or false- “Every penny counts when you are a brand new carpet cleaner.” Steve’s answer to a neophyte North Carolina, new to carpet cleaning, may surprise you. Here’s a hint: the cleaning chemical supplies you buy are not the most important factor …

“Big Billy” Yeadon shares his favorite online watering holes for the latest and greatest in marketing and management tips.

A premium Georgia carpet cleaner looks to expand into the budget cleaning market with a “parallel operation” operated with his existing staff and building. Steve isn’t real positive but would like other cleaner’s thoughts. Read and chime in …

What type of employees do you want? Easy, you say, “The very best!” Not so fast here. Chuck Violand shares how the size of your company will determine the profile of the employee you want to go “sailing” with you on some very choppy cleaning business seas!

Business needs to be about more than just making money. Simply put, your carpet cleaning employees need fun in their work day and what is more fun than a good-natured competitive contest?

One frustrated SFS carpet cleaner vents about the construction industry in general and contractor’s almost total lack of customer service specifically. Steve as usual finds a “silver lining” in this very bleak cloud …