Jon-Don's Strategies for Success- Marketing, Pricing and Management for Carpet Cleaning, Restoration, and Janitorial

“I solve problems. That is what I do.” How often have you thought that this mantra essentially sums up your business life as a carpet cleaner? And yet Chuck Violand shows that this constant “desperation problem solving” may actually hinder instead of help your cleaning business …

Fabrics get ruined everyday but usually not by 30-year veterans. Here is a company that may cause you trouble.

Obviously no 12 point Report is going to cover everything you need for success in restoration, but our guess is you will find downloading “12 Secrets for a Smoother Running Restoration Business” well worth your time.

Steve shares how to “recession proof” your company by focusing on the “Emotional Dynamics” of the home owner’s loss. (Even if you don’t offer restoration now many of the same principles apply in carpet cleaning too!)

Who’s to blame? The pooch or the chemical? Only one way to find out.

Remember the old expression, “under promise, over deliver”? In other words, IF you’ve already got the Scotchgard protector sale, it is now time to lower the no doubt unreasonably high expectations of a typical residential cleaning customer. Steve shares how to NOT oversell carpet cleaning products.

Most cleaners invite reviews; but not everyone examines them like they should. Steve revisits the “customer comment card” with a few modern tweaks.

It has been well said, “the way to the heart lies through the stomach.” Read how you can create a great Moment of Truth with a traumatized restoration client with some very memorable but “personalized” comfort food …