Tag Archive | "emotions"

Avoiding the Road In-Between

Avoiding the Road In-Between

This SFS Special Report can help you to find the path in business that best suits you and your goals in life.

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How can I reach out to my “straying” carpet cleaning clients?

How can I reach out to my “straying” carpet cleaning clients?

A Wisconsin carpet cleaner has been looking for an “excuse” to call his tardy booking customers. Steve shares a great way to reach out to your clients and at the same time create a positive Moment of Truth …

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Are You a “Lone Wolf”?  Should You Be?

Are You a “Lone Wolf”? Should You Be?

Can you be successful without enduring the inevitable agonies of hiring employees? Absolutely. But if you fly solo you must make a few adjustments.

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What is the survival rate of new carpet cleaning start-ups?

What is the survival rate of new carpet cleaning start-ups?

A Maine cleaning professional frets about the survival rate among carpet cleaning start ups. Steve never did and explains why you don’t need to worry about other people’s “survival rate” else either …

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How much is your cell phone “costing” you?

How much is your cell phone “costing” you?

Our hi-tech world can keep you constantly connected. Is that always a good thing? Chuck Violand evaluates this current (and in his opinion very damaging) trend …

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How can I get my carpet cleaning techs to upsell?

How can I get my carpet cleaning techs to upsell?

An Oklahoma business owner wants to do right by his employees but is frustrated by their apathy and fear in selling carpet protector. Steve shares 7 steps that he used to super-charge his Scotchgard carpet protector sales …

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The question every customer wants to ask!

The question every customer wants to ask!

Way back in the 50′s Bo Diddley sang a song titled “Who Do You Love?” If Bo were around today he would change the lyrics to “Who Do You Trust?”

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How can I target the right age group for residential carpet cleaning?

How can I target the right age group for residential carpet cleaning?

A New York carpet cleaner poses a thorny question, “What is the average age of my customer”? In typical Steve Toburen fashion he takes the “long way around” before answering the original question. But Steve’s long-winded reply contains some great insights on the Emotional Dynamics of the home owner/technician relationship …

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