How to “convert” a big cleanup into a regular contract account

A Carolina cleaner is all excited about a big job. Steve returns him to reality with a reminder on regular cash flow and how to get it.

How much should I charge in commercial cleaning?

This simple form will help you gather the information you need to know your true production costs and therefore how much to charge in commercial cleaning.

Cleaners AND restorers: Sell more protector!

Everyone can Make More Money by selling carpet protector. Steve shares an “Xactimate secret” for restoration contractors to sell more scotchgard.

Winning over a traumatized fire or water damage client!

Tired of getting blown off by adjusters? Then prove to them that you will make their lives easier! Steve shares a great tip on getting the loss started off right.

Create Customer Cheerleaders by making friends with their children …

The health and well-being of the home owner’s family is a huge motivation to have their carpets cleaned. So how should you (and your employees) treat the little ones in the house? Here are some great ways to put the kids (and their parents) at ease while you are cleaning the carpets …

How a “simple act of human kindness” can pay off big time with a fire and water damage restoration customer!

First impressions are lasting impressions. Start off on the right foot with your disaster restoration customers by showing genuine care and concern. How? By simply paying attention. Read on for the details …

Dramatically increase your carpet cleaning profits with this “protected with Scotchgard” question!

This one simple question will super-charge your carpet protector sales AND put extra dollars in your pocket! Marketing Scotchgard is as simple as interviewing the customer and giving them their options. But even before this you need to ask the “Scotchgard Question” …

The Great Carpet Cleaning “Pricing Debate”- Part I

Outside of arguing about the best truck mount (which invariably is owned by the person talking) there is nothing that causes more disagreement among carpet cleaners than “how to price” the job. My take? They all work! Let me explain why …