Jon-Don's Strategies for Success- Marketing, Pricing and Management for Carpet Cleaning, Restoration, and Janitorial

Remember the old expression, “under promise, over deliver”? In other words, IF you’ve already got the Scotchgard protector sale, it is now time to lower the no doubt unreasonably high expectations of a typical residential cleaning customer. Steve shares how to NOT oversell carpet cleaning products.

Wouldn’t it be great to get “up close and personal” with over 100 top prospects for your carpet cleaning services? That is where one Minneapolis carpet cleaner finds himself, but how can he make the best of his opportunity?

Steve kicks off 2012 with his TOP TEN ideas to put more profit in your pocket just from the customers you already work for.

After having thoroughly impressed the customer with your cleaning and service skills, it is now time to lay the ground work for a future relationship. What better way than with a gift that “keeps on giving”?

Get out there and sell “face to face” … by letting the prospect come to you!

Many, many cleaners have success with door hangers. Motivating your carpet cleaning techs to actually distribute them is another story. So how do you “git ‘er done” when you have recalcitrant employees?

Give that final boost to your restoration job with this elegant touch that truly is “fit for royalty”! Will the customer remember you and your fun antics? Definitely. Will they tell others about your services? IF you gave Value Added Service and then close the project with this “white glove” treatment, they will sing your praises from the roof tops!

Home owners LOVE having sparkling, fresh, clean carpets. But they HATE actually having the work done! No one likes having strangers working in their “inner sanctum”, their home. Calm your client’s fears by empowering them with these “Illusion of Control” TIPS …