Tag Archive | "moment of truth"

How I promoted my carpet cleaning business at my BNI group by ripping Steve Toburen’s stuff off!

How I promoted my carpet cleaning business at my BNI group by ripping Steve Toburen’s stuff off!

They say “imitation is the sincerest form of flattery”. If so, SFS member Dave Pastor very “sincerely” likes our SFS Director of Training. Read how Dave blew away his local BNI group by sharing a few key SFS ideas. Then learn how you can use these same concepts in your company. (Even without attending SFS!)

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Create a great Moment of Truth BEFORE you ever start cleaning their carpets …

Create a great Moment of Truth BEFORE you ever start cleaning their carpets …

Resist the urge to run and “make production” at the beginning of your residential cleaning jobs. A few well-invested minutes and well chosen words can open the way for an improved working relationship with the customer.

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2011′s TOP SIX articles!

2011′s TOP SIX articles!

What reached out and grabbed our cleaner and restorer readers during 2011? This recap let’s you know what our little “band of brothers” focused on last year. You STILL can act on any of these ideas. Just don’t let 2012 leave you in its dust.

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Posted in SFS Instructor’s BlogComments (2)

Put your carpet cleaning client at ease by using the “Queen of England” response!

Put your carpet cleaning client at ease by using the “Queen of England” response!

How many times have you had a residential carpet cleaning customer apologize to you for the condition of her carpets? This can be treacherous ground. This week’s quickTIPS shares a great response that will turn a negative in to a great positive Moment of Truth …

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Create Customer Cheerleaders by making friends with their children …

Create Customer Cheerleaders by making friends with their children …

The health and well-being of the home owner’s family is a huge motivation to have their carpets cleaned. So how should you (and your employees) treat the little ones in the house? Here are some great ways to put the kids (and their parents) at ease while you are cleaning the carpets …

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The “Little Big Things” add up in your carpet cleaning business!

The “Little Big Things” add up in your carpet cleaning business!

Tom Peters may not clean carpet, but he certainly understands moments of truth. Check out the first chapter of his new book for free.

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Posted in Big Billy's Books & BlogsComments (0)

Give away “booties” and make a Cheerleader!

Give away “booties” and make a Cheerleader!

Lots of carpet cleaners wear surgical type shoe covers (“booties”) in the home. But very few WOW their client by offering the home owner their very own booties!

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Winning over a traumatized fire or water damage client!

Winning over a traumatized fire or water damage client!

Tired of getting blown off by adjusters? Then prove to them that you will make their lives easier! Steve shares a great tip on getting the loss started off right.

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