Refocus on ‘profits’ instead of gross income!

For ever-so-many-years I’ve told Strategies for Success (SFS) students that, “All things being equal it is better to have MORE money than NO money!” Are we all in agreement? If so…

GREAT! Because that’s what your QuickTIPS focus on! Helping cleaning and restoration contractors make the most PROFIT in the easiest, fastest (and legal) way possible! Therefore, here’s some ruminations from my 40+ years in our industry…

A ‘Make More Profit’ roadmap!

1. Raise your prices! Remember our goal above? “…make the most profit in the easiest, fastest (and legal) way possible!” SIMPLE! Raise your prices every January and you can stop reading! Mission accomplished! The vast majority of our industry desperately need to raise their prices… and don’t even know it!

NOTE: Or do you want to charge more but are afraid you’ll lose past clients? CLICK HERE to banish this fear forever!

2. Reduce your service area. Drive time is dead time! (It’s even worse with your techs stuck in a traffic jam… on the clock!) CLICK HERE for five reasons to serve a smaller area.

3. Do more work at each job. How many jobs do your techs average daily? Four, five… SIX? And with drive time in between? WOW! You’re a slave driver! What if you could double or triple your @ job gross and average two or three jobs  (or even ONE job) per day? Your profit will sky rocket with these Additional Service Options! (And your stress levels will plummet!) CLICK HERE  for how to get started!

REMINDER: Point #3 only works if you have good people on your business team. And recruiting the ‘Very Best’ is tougher than ever! This is why you need our 3-hour, online SFS: Hiring the Very Best! LIVE seminar.✔✔✔ To get 100’s of new hiring ideas and systems and/or easily register online click HERE.

4. The ‘riches are in the niches’. Try to match the low pricing (or huge marketing budgets) of the big franchise players and you’ll get eaten alive! Instead, develop Referral Partnerships or diversified services that the ‘Big Boy’s’ business models simply can’t serve. NOTE: Our nimble size let us service this very profitable ‘Same Day’ niche easily!

5. Obsess on your ‘Lead Conversion’ strategy. None of the above ‘profit tips’ will work UNLESS you consistently ‘convert’ phone calls (or texts, emails, Whatsapps, etc.) into booked jobs! The lost profits when you ‘Fail To Convert’ can be HUGE! Agreed?

RESOURCE: Then I’ll see you soon at an online SFS: ‘Winning over your caller‘! LIVE Seminar. CLICK HERE for upcoming dates…

Of course, once the booked jobs roll in you now need to process them 1) ‘warmly’, 2) efficiently and 3) PROFITABLY.

WANT MORE HELP? You’ll learn so much in our different online SFS: LIVE seminars! Plus you’ll implement our concepts easily with our turnkey SFS: ‘Business Infrastructure’! Click HERE to see upcoming classes…

Steve

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