“Help! How do I deal with a business slow down?”

A Philadelphia cleaner’s business hits the wall. What to do? Steve hit’s him with four tough questions and shares four practical ideas to get things back on track.

Tired of the “your carpet cleaning prices are too high” objection?

The recent Great Recession has marked (scarred?) our customer’s buying habits. Steve shows one Dallas carpet cleaner how to avoid being put on the defensive when hit with the “too high” objection …

How can I reach out to my “straying” carpet cleaning clients?

A Wisconsin carpet cleaner has been looking for an “excuse” to call his tardy booking customers. Steve shares a great way to reach out to your clients and at the same time create a positive Moment of Truth …

How soon can I “escape” my carpet cleaning business?

An Alabama carpet cleaner is looking down the road 15 years or so and fretting, “How am I going to ‘get out’?” Steve says “Good for you”. Every carpet cleaning business should be managed for its eventual sale. The recipe follows …

What is the survival rate of new carpet cleaning start-ups?

A Maine cleaning professional frets about the survival rate among carpet cleaning start ups. Steve never did and explains why you don’t need to worry about other people’s “survival rate” else either …

Turning the tables on those pesky “Price Shoppers”!

Tempted to just tell in-your-face price shoppers to go ahead and try your friendly local “bait and switcher” low-ball competitor? A better option is …

High or low pricing- which way to go?

A local Dallas carpet cleaner is already successful as a “prestige priced”, high end owner-operator. But now he is questioning his business model and his future …