How to get carpet store’s cleaning referrals …
The carpet store is just happy to conclude the sale. But you want to get an “auto-pilot” referral. Steve shares 5 steps to slam dunk these referrals …
Spot and Spill warranty
How can I increase the cleaning frequency of our accounts?
How can a big city commercial cleaner tie-up his commercial customers for the long-term and avoid back-breaking restorative cleanings? Zoned “Maintenance agreements” are the answer but how should he structure (and sell) them? Steve weighs in …
Better than a business card?
It is essential to keep your business contact info in front of your customers. Here is one simple, inexpensive “in-the-home reminder” that really works.
Why and how to promote Scotchgard on your website
A Minnesota carpet cleaner asks how he can easily promote Scotchgard protector on his website. Steve shares one great resource and an even better promotional idea …
Sell more ASO’s by “fading away”…
Your client is on the verge of giving you a firm “NO”. Steve’s suggestion … postpone that final decision until later.
Adding an ‘Employee Efficiency Bonus’
Steve explains how “sharing the pain” (AND the profits) can hold your employees “accountable” while also helping them strive for perfection.
Use a ‘Winter-time-excuse’ to ‘reach out’ to your clients.
Need work fast? Grab previous customers attention (and money!) without appearing “desperate”.
The how (and why) of ‘Shared Company Goals’
We ALL do better when we work toward achieving shared goals. So I suggest you…
New protector promo videos!
Want to sell even more protector? Use these tools and sign the customer up for a 12 month warranty.
Sell carpet protector BEFORE you show up at the job!
Avoid even the impression of high pressure “bait and switch” tactics to sell carpet protector. Start with these recommendations.
More profit now and a “guaranteed client” 12 months later!
Customers think they clean every year but often postpone the “Big Day” for two or three years! Yearly Scotchgard brings you more profit now … and later.
How could your carpet cleaning customer forget about you?
You did a great job but you never heard from your customer again! Here’s 4 tricks to not let the customer forget about you.
Wanna ‘Grow Your Business’? Great! Let’s get started!
Building my business into “something of value” was one of the great joys of my life. BUT to grow your company RIGHT isn’t easy!
Our TOP TEN “QuickFix” Business Solutions
Your biggest “challenge”? Getting hit with the same OLD PROBLEMS over and over again and NOT DOING ANYTHING TO SOLVE THEM!
Transform a complaining client into a Cheerleader- Part 3
Let’s wrap this series up with my one-two punch that will make a complaining customer absolutely fall in love with your company.