Silently remind your client about buying protector
Many of your long time customers may not even KNOW you offer carpet protection. Routinely remind them about ScotchGard and you’ll Make More Money!
add-on sales
Never “present”- RECOMMEND!
Become an expert consultant sincerely interested in solving your client’s problems and they will respond by becoming loyal (and very profitable) Cheerleader Customers.
Why and how to promote Scotchgard on your website
A Minnesota carpet cleaner asks how he can easily promote Scotchgard protector on his website. Steve shares one great resource and an even better promotional idea …
Be a “Concerned Consultant” for your carpet cleaning clients
You’ve done a great job. The carpets sparkle and your customer is delighted. Now cap this job off (and create a Customer Cheerleader!) by explaining how her home can stay clean longer …
Sell more ASO’s by “fading away”…
Your client is on the verge of giving you a firm “NO”. Steve’s suggestion … postpone that final decision until later.
Renovating your customer’s garage floor is a great ‘ASO’!
Would you like to easily make an extra $75.00 to $150.00 per customer AND leave the home owner delighted? Steve shares a vision he received while watching Big Billy Yeadon “spinning away” …
Give your clients multiple chances to buy ‘Additional Service Options’!
There is nothing more profitable in our cleaning and restoration industry than re-applying carpet protector. Agreed?
PLEASE offer more ‘ASO’s’ than just protector!
These Additional Service Options will bring you huge profits IF you give your client the PRIVILEGE to spend more money with you!
How to Sell Residential “Additional Service Options”
This freshly revised Special Report lays the roadway towards new and repeat add-on sales of Scotchgard and other high-profit services. Are you getting the full profit potential out of each carpet cleaning job? Would you like to transform your carpet cleaning technicians into motivated yet subtle salespeople? The answers are inside …
They can’t buy if they don’t know about it!
Let your client know about their Additional Service Options BEFORE you arrive.
How to “pave the way” for your Technicians
Pre-orient your customers on what to expect while also giving them Additional Service Options.
How to increase your client’s ‘ASO Awareness’
Your challenge? You and your staff are busy! Yep, you need to “automate” the process …
Should you “up-sell”?
Steve doesn’t like the word up-sell. But he definitely likes the idea of making lots of profit from Additional Service Options. Here’s are some pointers…
How should I bonus my techs on their “Additional Service Options”?
Make it easy for your technicians to sell more on the job and you’ll make more money too. At the same time keep things transparent for everyone.
How should I bonus my techs for “up-sells”?
This is a great question and I don’t mean to dodge it but my answer really depends on the profit margins you are working with on “additional services”. Here’s my analysis …