Giving more “R&R” to your employees
The more “public” your R&R the more impact it has with an employee. Here is an easy way for clients and coworkers to publicly R&R your employees’ efforts.
cleaning website
Internet scam or innovative on-line marketing?
The internet offers customized and targeted marketing that can be incredible … or a complete waste of money! How to tell the difference? Steve (with Big Billy’s help) shares a few thoughts.
Feature your “Turbo Cheerleaders” online!
Many restoration and cleaning professionals struggle creating fresh, effective content for their websites. So why not tap into your client’s 5-star reviews?
Why and how to promote Scotchgard on your website
A Minnesota carpet cleaner asks how he can easily promote Scotchgard protector on his website. Steve shares one great resource and an even better promotional idea …
HOW to ‘stay in contact’…
Smart business manager recognizes you must cultivate every contact you establish. Here’s how to stay in contact with quality leads…
Is your website “up to snuff”?
Your website should be the target that all of your synergistic marketing should lead back to. This checklist will get you started.
The Employee Profile Page helps break the ice! (Part Two)
Use an Employee Profile Page to introduce your employees before they even knock on the customer’s door. Steve offers key elements to include.
Apple is entering the local search marketplace!
How you decide to care for your online marketing needs is up to you. Just don’t put up your website and then go on “auto-pilot” and ignore big changes.
SEO Made Easy by Evan Bailyn
Even if you hire your SEO work out you still need to have enough knowledge to a) consult with a SEO expert and b) hold their feet to the fire!
Should you check your Google rankings?
Google is the 600# gorilla in the “doing business on the Internet” room and you better play nice with it!
These days Google Organic just makes more sense than Google Places
What’s the difference between normal Google search results and Google Places? Does it really matter? It sure does! Find out what works and what doesn’t.
“So how can I push my techs to sell residential contract cleaning?”
Increase your carpet cleaning cash flow with residential contract cleaning. Steve Toburen outlines how to improve Stay Beautiful contract signups.
“Immediate” website response pays off big!
You can’t go wrong by giving your customer control and then doing what they want! Steve reviews options for making this happen …
Finally! Fun and profits from Facebook?
Joe Burnich has discovered an easy, effective and inexpensive way to reach “high value” prospects with Facebook. Read Joe’s very “targeted” advice…
The “Do’s & Dont’s” of business cards
Don’t be boring. Instead, design a biz card that people want to keep. Your card is your first introduction to everyone so make it count. Here’s how to do it…