Everyone wants success but few ever find it. Bill goes down deep into the human psyche with some soul searching questions about what motivates you as a business owner. Fortunately for all of us there are answers to be found inside us …
Three steps to keep your field technicians motivated in the endless pursuit of making the cheerleader. Hint- a fun combination of cash and public acknowledgement.
Many entrepreneurs struggle with verbalizing their gratitude to others. SFS instructor Chuck Violand shares why saying “thank you” is so important and how you can do so …
Slow months can bring a cash crunch. How can a cleaning company best market to commercial accounts?
A Wisconsin carpet cleaner has been looking for an “excuse” to call his tardy booking customers. Steve shares a great way to reach out to your clients and at the same time create a positive Moment of Truth …
Steve reminisces about his start in the Cleaning and Restoration Industry many years ago. He offers both new and experienced owner/operators his advice for success.
Everyone talks about it- but what exactly does “great customer service” consist of? After 40 years in the industry Steve shares his take on the question …
Many restoration and cleaning professionals struggle creating fresh, effective content for their websites. So why not tap into your client’s 5-star reviews?
Value Added Service can greatly increase your repeat business but it doesn’t guarantee it. How can you increase your chances?
Life is too short for a cleaning professional to pass his or her day down in the dumps. Plus any attitude (good or bad) is highly “contagious”. Here is one tip to keep a sour viewpoint from creeping up on you …
Even the best new recruits need training. Steve provides tools to train your new employees and get them started right!
How many times have you had a residential carpet cleaning customer apologize to you for the condition of her carpets? This can be treacherous ground. This week’s quickTIPS shares a great response that will turn a negative in to a great positive Moment of Truth …
Treat each phone call like the golden opportunity it is!
Are you tired of being beat up by the “Great Recession”? Are your customers increasing their times between cleanings and/or having less done when they do call you? Many of our SFS members have implemented the “Stay Beautiful” residential “service contract” which guarantees your customer beautiful carpets forever AND they report great results. Download this FREE Special Report …
Steve shares how to “transform” your company by focusing on the “Emotional Dynamics” of the home owner’s loss. (Even if you don’t offer restoration now many of the same principles apply in carpet cleaning too!)