Letters for Commercial?
Slow months can bring a cash crunch. How can a cleaning company best market to commercial accounts?
cheerleader
How can I reach out to my “straying” carpet cleaning clients?
A Wisconsin carpet cleaner has been looking for an “excuse” to call his tardy booking customers. Steve shares a great way to reach out to your clients and at the same time create a positive Moment of Truth …
Welcome to a great industry …
Steve reminisces about his start in the Cleaning and Restoration Industry many years ago. He offers both new and experienced owner/operators his advice for success.
What is “great customer service”?
Everyone talks about it- but what exactly does “great customer service” consist of? After 40 years in the industry Steve shares his take on the question …
Feature your “Turbo Cheerleaders” online!
Many restoration and cleaning professionals struggle creating fresh, effective content for their websites. So why not tap into your client’s 5-star reviews?
A “Disloyal” Cheerleader?
Value Added Service can greatly increase your repeat business but it doesn’t guarantee it. How can you increase your chances?
Laugh more, enjoy each day AND your great carpet cleaning career!
Life is too short for a cleaning professional to pass his or her day down in the dumps. Plus any attitude (good or bad) is highly “contagious”. Here is one tip to keep a sour viewpoint from creeping up on you …
Training new employee(s) in the age of COVID-19…
Even the best new recruits need training. Steve provides tools to train your new employees and get them started right!
Help your clients ‘feel good’ about the condition of their home!
How many times have you had a residential carpet cleaning customer apologize to you for the condition of her carpets? This can be treacherous ground. This week’s quickTIPS shares a great response that will turn a negative in to a great positive Moment of Truth …
Why you should obsess over every single phone call!
Treat each phone call like the golden opportunity it is!
The pre-paid “Stay Beautiful” maintenance program for residential carpet cleaning
Are you tired of being beat up by the “Great Recession”? Are your customers increasing their times between cleanings and/or having less done when they do call you? Many of our SFS members have implemented the “Stay Beautiful” residential “service contract” which guarantees your customer beautiful carpets forever AND they report great results. Download this FREE Special Report …
How to Transform Your Restoration Business
Steve shares how to “transform” your company by focusing on the “Emotional Dynamics” of the home owner’s loss. (Even if you don’t offer restoration now many of the same principles apply in carpet cleaning too!)
Ten Essential Strategies for Success in a Tough Economy
This is a hard hitting Special Report with 10 Strategies that absolutely will transform your business- IF you implement them.
Back to Basics with “Service Systems” (part 2)
Service Systems “make it easier to do it right than to do it wrong” for you and your techs!
Protect your customer’s floors
Nothing introduces “bad feelings” faster than a technician who appears as it they don’t care. So show some respect to ALL your customer’s flooring!