You’ve surely heard the old saying: “You discover the problem and point it out to the client- they still ‘own it’. But when they find it and complain about it to you- now you ‘own it’!” Here’s how to make this into a system in your company.
The power of your subconscious is huge. In fact, just temporarily putting off taking action has given me some of my very best ideas. The challenge is recording your idea once you have it. Steve gives some suggestions.
Talk is cheap- seeing is believing. Use a photo album to help your new clients “pre-visualize” your services, and the final result in their home.
A Minnesota carpet cleaner asks how he can easily promote Scotchgard protector on his website. Steve shares one great resource and an even better promotional idea …
What is a “valid assignment of benefits” and how does it affect payment from the insurance compnay for my fire restoration work? We get you started.