Do the right thing! In life and on the job.
What is the best way to “differentiate” yourself from your competition? Steve Toburen says displaying (and feeling) old-fashioned “care and concern” for your clients…
company image
Build a photo album of your most “dramatic” work
Talk is cheap- seeing is believing. Use a photo album to help your new clients “pre-visualize” your services, and the final result in their home.
How to make your ‘moving billboards’ memorable!
Investing in a quality business vehicle wrap will help ‘build your brand’ every single day! Here’s 5 tips to get your money’s worth.
The ‘why’ of business vehicle signage…
Marketing is a hot topic. And rightly so! What part should your vehicle signage play in your overall plan? Steve shares some valuable principles.
How to ‘compete’ for the Very Best People!
NEVER do “Desperation Hiring”! Instead, find the very best people as an ongoing process. Here’s 6 great ideas how to do it on a regular basis.
How can I get my very own “domain name”?
SFS guest blogger, Jim Tome, explains how you can claim your own domain name and start using it right away. (Even if you aren’t ready to launch a website!)
Do I need my very own “domain name”?
Just what is a domain name and why are they important for cleaners and restorers? Steve calls in an expert to break down the basics of domain names and how to pick one for your cleaning company.
“Toto, I don’t think we’re cleaning carpet in Kansas anymore!”
What do Rock & Roll, Toto, and Facebook have to do with your cleaning business? Value conscious customers!! Big Billy Yeadon advises carpet cleaners to keep an eye on their company image in this new economic climate. So how and what are you contributing to your community?