Improve the relationship with the customer by focusing on calming the typical fears a home owner has about a new, unknown (and possibly very strange) carpet cleaning technician walking into their home. Read and IMPLEMENT this quickTIP …. please!
Win new customers at Spring Home Shows. Steve shares multiple tips to get the best return for your efforts at trade shows this spring.
Marketing is a hot topic. And rightly so! What part should your vehicle signage play in your overall plan? Steve shares some valuable principles.
Repeat business boosts your sales at a discounted marketing cost to you. Steve offers 3 tips to make it happen.
Communication systems help avoid costly misunderstandings and promote a professional, trusting relationship.
Start With Why has its own simple philosophy “people don’t buy WHAT you do, they buy WHY you do it.”
Here is a simple, easy and cheap QuickTIP that will reassure the home owner AND create a “moving billboard’ out of every one of your employees …
Home owners are desperately searching for a carpet cleaner they can “trust”. So build their confidence by consistently reminding them that you are “trustworthy”!
In the 1967 movie “The Graduate” the most important word for Benjamin was “plastics.” In our current challenging economy the word is…..