Is Social Media a Fad?
Did you know the biggest increase in new members for Facebook came from people over 55? This is the same demographic that most frequently uses your services.
Big Billy’s Books & Blogs
Bill Yeadon reviews books, blogs and other education resources with a focus on marketing for small businesses in the Carpet Cleaning, Mold Remediation and Fire and Water Damage Restoration industries. More about Bill.
The Non-Designer’s Design Book
How is your business card influencing your business? Make it an asset. Bill shares a classic resource for making whatever you design WORK and represent you as a professional.
“The right people in the right seats”
Are you hiring chimps for your vans? The success or failure of your company depends on your answer. Jim Collins can help.
How the Mighty Fall
You may think that Jim Collins’ book How the Mighty Have Fallen does not pertain to you. Are you sure? Are you and your employees still 100% committed to the core beliefs and values you stated during your startup? Take 10 minutes and find out.
What’s It Going to Take to Persuade You?
Big Billy introduces us to the man who is the acknowledged master of influence and persuasion. Read 5 examples of how persuasive ideas can help your business …
How to Get Smart in 15 Minutes
Wouldn’t it be nice to be the president and have someone read the news for you and just tell you what you need to know?
Couldn’t agree more.
So just what do you want to be? A) Successful, B) Wildly successful or C) just “Normal”? Big Billy shares one secret …
General Ruminations on Business Reading (Part 4)
While this is the last in a series of summaries by Bill Yeadon of his all-time favorite business books. We can be sure that there will be many more added to the list over the years to come.
General Ruminations on Business Reading (Part 3)
The list of favorite books by well-read Billy continues…
General Ruminations on Business Reading (Part 1)
The difference between school and your ongoing education is you can choose what to read today. If you aren’t reading or listening to books on CD you are slipping behind.