Why don’t they like me?
Have you ever wondered why your competition views you with fear, anger, hatred and/or envy? Steve weighs in with a few thoughts …
Steve’s “Bleeding Hearts” Advice Column
Steve Toburen answers pleas for help from carpet cleaners, mold remediation and fire and water damage restoration professionals. If you are starting a carpet cleaning business or an experienced small business person you will surely find practical advice here. More about Steve.
Struggling with a business identity crisis?
Are you tired of trying to be “all things to all men”? You aren’t the only one struggling with business identity crisis…
Do I see a contradiction here?
OK, Steve, now you have me interested. On one hand a few days ago you said only give your Cheerleaders Value Added Service PLUS a hand written thank you note. But I also note you promote giving a “kickback” with the Jon-Don “Free Spotter for Life” program with Jon-Don’s Spot-Out program. Is it because you are raking in big bucks on your Spot-Out commissions????
What should I give for referrals?
Help me out here, Steve. I want to show my gratitude to my customers who refer me. But money seems a bit tacky plus I don’t have any to spare right now! So how should I reward my Cheerleaders?
Can I make it in this market?
I’m thinking of starting a small carpet cleaning business in an area of about 80,000 people,….and about 50 carpet cleaning companies! So,starting out part-time (at about 10hours a week) is it worth the risk of my limited start-up capital?
Dog puke and Spot Out- a volatile combination?
Who’s to blame? The pooch or the chemical? Only one way to find out.
Goods versus services? Wassup wit dis?
Everyone always talks about setting up “systems and procedures”. But I get a little confused on how to set up systems and procedures for carpet cleaning and/or restoration. It seems there are a bunch of variables here …