Skills to be a better business owner (Part III)

Chuck’s wrap-up on being a better business owner. By mastering the executive skill-set you will give yourself a big advantage in leading your company to success.

What percentage of your carpet cleaning business is “repeat”? Are you sure? Really?

All of us brag about our “imagined percentages” of repeat clients. Comments like this are common at every SFS seminar: “Yeah, over 90% of my clients are repeat business.” But honestly, have you ever put a magnifying glass on this claim? (Steve confesses he was guilty of this empty bragging too!) One very capable SFS member did and here is what they found out …

“Marketing decisions are so much easier when we have hard numbers”- Meg’s Story (Part 7)

Meg and John Burdick find that making emotionally detached decisions can be difficult when you have built relationships with your vendors. Find out what carpet cleaning marketing strategies they decided to keep after analyzing their performance over time.