Pre-orient/ educate your carpet cleaning clients
Win Customer Cheerleaders by briefly explaining the cleaning process and how you are going to do it. Your goal is to give the home owner enough knowledge to FEEL in control.
breaking the ice
Do you follow a 5-Step introduction sequence?
Help your technicians start off on the right foot with these simple introduction pointers.
Don’t “take the money and run”!
So (hopefully) your phone is ringing of the hook, your days are crammed full and you are making BIG money. GREAT! And yet…
Breaking the ice! (Part One)
Steve provides a carpet cleaning preparation checklist to make things go smooth for the home owner and the carpet cleaning technician on production day.
What should I include in an “agent introductory letter”?
Face to face selling is almost always the best. Chuck and Steve provide insights to a disaster restoration company on how to start off right.
Can I sell carpet cleaning door to door?
A Rochester, NY carpet cleaner needs some effective low cost marketing. Steve says if you are going to “burn some shoe leather” you better get a good return on your investment! Here’s how…
How to get more cleaning customer referrals
Even after a “good job” most clients won’t refer you. This simple “Moment of Truth” checklist will have homeowners boost your cleaning customer referrals!
Moment of Truth Residential Carpet Cleaning Checklist
This “Moment of Truth” checklist structures the job so your techs (and you!) can easily create a Cheerleader out of the home owner! Follow these simple steps …
Give your cleaning and restoration clients the “Royal Treatment”!
Extending “uncommon courtesy” to people doesn’t have to be complicated or flashy. But it sure can make someone “feel like a king!”
Create a great Moment of Truth BEFORE you ever start cleaning their carpets …
Resist the urge to run and “make production” at the beginning of your residential cleaning jobs. A few well-invested minutes and well chosen words can open the way for an improved working relationship with the customer.