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emotions

Where is their sense of urgency? Part II

by Steve Toburen

Now I’m not going to flog my sojourn down in the trenches of remodeling but let me share one anecdote that includes a lesson for all of us in the service industries.

Categories SFS Instructor’s Blog Tags bidding, carpet cleaning marketing, communication, emotions, first impression, future, marketing, sales, slow season Leave a comment

Extra-curricular activities create family feeling …

by Steve Toburen
company picnic

Families that play together, stick together. And my guess is you want your employees to “stick”. Here are some thoughts on exactly how to accomplish this …

Categories quickTIPS Tags carpet cleaning technician, community, emotions, employees, loyalty 2 Comments

Just one more way to “set yourself apart” …

by Steve Toburen
satisfied customer

Cleaning the customer’s ceiling fan blades can benefit you in multiple ways …

Categories quickTIPS Tags carpet cleaning marketing, cheerleader, cleaning equipment, cleaning methods, communication, drying, emotions, marketing to women, production, systems Leave a comment

Which Test Won?

by Bill Yeadon

You are creating package pricing brochure for your company. Do you want high price to low or the opposite?
Well you are about to find out……

Categories SFS Instructor’s Blog Tags carpet cleaning marketing, cleaning business pricing, cleaning pricing profit, emotions, first impression, marketing, packages, positioning Leave a comment

Use your employee’s “mugshot” …

by Steve Toburen
employee headshot

Seeing their picture and profile on the company web page is a great ego boost for your employees. And your customers LOVE knowing ahead of time who will be coming to their home. Try this win-win method to better morale and branding.

Categories quickTIPS Tags carpet cleaning technician, cleaning website, emotions, employees, loyalty, office 3 Comments

Constantly communicate your company values

by Steve Toburen
motivation poster

To truly be successful in a service business you must focus your employees on …CUSTOMER SERVICE!

Categories quickTIPS Tags carpet cleaning technician, communication, education, emotions, employees, management Leave a comment

Why do I bother? Part II

by Steve Toburen

OK, I justly flogged AA a few hours ago. But what can YOU learn from their pompous, patronizing and totally wrongheaded approach toward recuperating from a service disaster? (By the way, this has been very cathartic! I feel much better now!)

Categories SFS Instructor’s Blog Tags airlines, Angies List, carpet cleaning technician, communication, competition, complaints, emotions, management 2 Comments

No longer a “Man’s World”

by Bill Yeadon

It is simple. Anyone over the age of five should realize that men and women are very different! Let me count the ways …

Categories SFS Instructor’s Blog Tags carpet cleaning marketing, cheerleader, community, emotions, first impression, health, loyalty, marketing, marketing to women, positioning, sales Leave a comment

Little tasks, big MOT’s

by Steve Toburen

Bring in the trash can … pick up the newspaper … It all adds up!

Categories quickTIPS Tags carpet cleaning marketing, cheerleader, emotions, first impression, marketing, marketing to women, moment of truth, procedures, stage play Leave a comment

Sometimes the hardest thing to do is ‘reach out’ …

by Steve Toburen

Much can be gained by having a non-confrontational Exit Interview with your departing employee.

Categories SFS Instructor’s Blog Tags carpet cleaning technician, communication, economy, emotions, employees, exit interview, loyalty, systems Leave a comment

Learn while you drive

by Bill Yeadon

A budget lesson on the importance of your appearance and company image.

Categories SFS Instructor’s Blog Tags carpet cleaning marketing, carpet cleaning technician, emotions, employees, first impression, marketing Leave a comment

Jon O. Fields- RestorePro, Inc.

by sfs

“Business and success are not an event. Business and success are a journey.” Jon Fields shares what SFS business concepts have prepared his company for amazing success.

Categories SFS Training 'Success Stories'! Tags carpet cleaning technician, emotions, future, management Leave a comment

Dry away your sweaty palms of nervousness

by Steve Toburen
sweaty palms

Sweaty palms are a BIG time negative MOT. While you may not be able to fully get your nerves under control, at least don’t let them show with this technique.

Categories quickTIPS Tags carpet cleaning marketing, emotions, fear, health, hygiene, marketing to women, sales, stage play Leave a comment

SFS arrives on the Web!

by Steve Toburen

Here it is boys and girls! FREE, practical, insightful advice delivered straight to you on the Internet.

Categories SFS Instructor’s Blog Tags community, education, emotions, future, how to start cleaning business, owner/operator, starting out, systems 3 Comments

Working Issues With Mom

by Steve Toburen

Communication is key to good management and even more so when there is family involved.

Categories SFS Instructor’s Blog Tags carpet cleaning technician, communication, emotions, employees, how to start cleaning business, owner/operator, telephone Leave a comment
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