One carpet cleaner’s house building odyssey after attending “Strategies for Success” …

Good morning, Steve,

Even though I own my own carpet cleaning business I have also been building my own house and contracting it out myself. The people I am coming across are astounding! These “professional” businesses and contractors have absolutely no customer service.

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Brand Sense- marketing cleaning services through the five senses

In this summary of “Brand Sense…Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound” Bill Yeadon explains how the five senses can affect your customer AND what they FEEL about your service …

Should I wear a bow tie when cleaning?

A Pennsylvania tech wants to add a bit of pizzazz to his “cleaning presentation”. His boss (being from the “old school” isn’t so sure. “New School Steve” shares his thoughts plus a couple of hints …

The question every customer is afraid to ask!

Way back in the 50’s Bo Diddley sang a song titled “Who Do You Love?” If Bo were around today he would change the lyrics to “Who Do You Trust?”