A 5-Step “PreInspection Format”
Follow this 5-step Preinspection Format the first time you price any job to increase sales and make more Cheerleaders.
inspections
Seven smart reasons to make a pre-inspection
Does a residential cleaning preinspection save money or waste money? Consider these advantages for pre-inspecting new clients.
12 Secrets for a Smoother Running Restoration Business
Obviously no 12 point Report is going to cover everything you need for success in restoration, but our guess is you will find downloading “12 Secrets for a Smoother Running Restoration Business” well worth your time.
Do your clients think you are a “bait and switch” company?
IF your client has “clearly defined expectations” you will never be accused of being a “bait and switch” guy! Here is how to get there …
Using the “Triple F” Reply
Listen carefully: The vast majority of your “Why are you so expensive…?” customers don’t really care about price!
Clear, Honest, Open Communication is the key!
Communication systems help avoid costly misunderstandings and promote a professional, trusting relationship.
Can you create a “picture”?
Let your client “pre-experience” the cleaning or restoration service you are selling.
How to “clearly define” everyone’s expectations!
Someone always “owns the problem”! And if you didn’t create the problem you for sure don’t want the blame…
How to deal with a ‘Procrastinating Prospect’
The “Let me check with…” response is usually an “evasion tactic” to avoid the more accurate (but extremely adversarial) customer reply, “You are waaaaaay more expensive than the other guys!” What should you do?
Why you must ask “Valid Business Questions”
What are “Valid Business Questions”? Steve gives sample questions to help you build confidence with the customer and make the sale.
Never argue “cleaning methods” with a client!
Steve agrees with healthy debate between cleaning and restoration professionals. However arguing cleaning methods is not a good idea. Here’s why…
Display your ‘care and concern’ with “Immediate Action”!
Creating Customer Cheerleaders is all about how they feel about YOU … not the work. Value Added Service is based on little details. For example…
Close the sale with “Reciprocal Giving”
Reciprocity just means you do something nice for someone without explicitly requiring they return the favor.
Use “Reciprocal Giving” in your cleaning & restoration business (Video)
“Reciprocity” means you do something “nice” for a client (without asking anything back in return).
The “Show and Tell” carpet cleaning pre-inspection (Video)
Create a dramatic “before-and-after” contrast with this “Show and Tell” Demo to show the customer just how great their carpets will look after cleaning. Help your customer visualize the final results and you’ll always book the job! Steve takes you step by step through his “Show and Tell” process. More resources: Steve’s Special Report: Carpet … Read more