Getting paid to do a demo?
Your prospect may view your work as a “price-driven commodity” UNTIL they “experience your quality”. Steve shares how to get paid while doing this!
inspections
Creating Cheerleaders with “Magic Squares”
Let’s face it- in residential cleaning (or even more in restoration) it is all about “Putting on a show”! In this QuickTIPS we break down just why this “dog and pony show” matters so much.
How much should I charge in commercial cleaning?
This simple form will help you gather the information you need to know your true production costs and therefore how much to charge in commercial cleaning.
How to get more water damage jobs
This water damage interview form gives a professional polish to your company while putting the customer at ease as you offer answers to all their concerns.
How to sell more cleaning contracts
Most commercial prospects want just a PRICE from you. Here’s how to sell your contract cleaning services. How??? Use this Commercial Carpet Analysis.
“Commercial Carpet Analysis” Form
So you finally muster up the courage to visit a great prospect for your regular commercial carpet maintenance. Even better, the owner agrees to see you! So NOW what do you do???
Cleaners AND restorers: Sell more protector!
Everyone can Make More Money by selling carpet protector. Steve shares an “Xactimate secret” for restoration contractors to sell more scotchgard.
Water Damage Customer Interview Form
This Water Damage Interview Form will help you (and more importantly your employees) give structure to your initial “emergency response”
Patrick Thompson’s path to new residential clients
So can a small family operation really compete against the big companies? In this dispatch a Chicago area owner-operator explains how SFS “Cheerleader concepts” transformed his business.
Simple tricks to make more money- RIGHT NOW!
Implement these “little details” to save time and money. Plus send in your “production ideas” to win great prizes!
Create Customer Cheerleaders by making friends with their children …
The health and well-being of the home owner’s family is a huge motivation to have their carpets cleaned. So how should you (and your employees) treat the little ones in the house? Here are some great ways to put the kids (and their parents) at ease while you are cleaning the carpets …
How a “simple act of human kindness” can pay off big time with a fire and water damage restoration customer!
First impressions are lasting impressions. Start off on the right foot with your disaster restoration customers by showing genuine care and concern. How? By simply paying attention. Read on for the details …
Dramatically increase your carpet cleaning profits with this “protected with Scotchgard” question!
This one simple question will super-charge your carpet protector sales AND put extra dollars in your pocket! Marketing Scotchgard is as simple as interviewing the customer and giving them their options. But even before this you need to ask the “Scotchgard Question” …
The Great Carpet Cleaning “Pricing Debate”- Part I
Outside of arguing about the best truck mount (which invariably is owned by the person talking) there is nothing that causes more disagreement among carpet cleaners than “how to price” the job. My take? They all work! Let me explain why …
Mark troublesome pet odor spots before cleaning the carpet
Give pet problem spots priority by visually letting the customer know you are giving them the due attention.