Can you help me to “forward schedule”?
Steve does the old “good news/bad news” routine with an Australian carpet cleaner. But even Steve’s “tough love” is positive for this family run business…
Steve does the old “good news/bad news” routine with an Australian carpet cleaner. But even Steve’s “tough love” is positive for this family run business…
Steve gives his quick review of what the Stay Beautiful program is and how it works. Use this program to 1) retain your customers, 2) maintain cash flow and 3) raise the value of your business.
How can a big city commercial cleaner tie-up his commercial customers for the long-term and avoid back-breaking restorative cleanings? Zoned “Maintenance agreements” are the answer but how should he structure (and sell) them? Steve weighs in …
Home owners are wary of being high pressured with bait-and-switch tactics. So Steve suggests you promote ONLY your most profitable products and services…
Tired of “customer erosion” and vainly hoping your client will call you back next year? Steve says we can all learn from the dental profession!
Move yourself out of the “just another carpet cleaner” trap by taking the initiative to help the client. Everyone will benefit.
Many home owners are “stretching” their carpet cleaning frequency. Others are having less cleaned each time. “Forward schedule” to help your customers (and your cash flow!) with the Stay Beautiful plan.
Are you enjoying the lifestyle benefits of living in the countryside? GREAT! This small town carpet cleaner asks, “Can I build a ‘real business’ in a market base of only 30,000 people?” Steve shares how he did it …
One veteran professional carpet cleaner in California has been debating the pros and cons of offering the credit card payment option to his clients. Steve helps him realize he has already sub-consciously decided …
Steve Toburen answers pleas for help from carpet cleaners, mold remediation and fire and water damage restoration professionals. If you are starting a carpet cleaning business or an experienced small business person you will surely find practical advice here.
In the “good ole days” (pre-recession) you could get by with casually checking the nice big number at the end of your monthly Profit and Loss statement and then pop a cold one! Not anymore. You now need to focus like a hawk on your WEEKLY financials. This Flash Report form will help …
Learn how to take advantage of a golden opportunity to nail down the date for your next visit.