Failure to Communicate
General Motors just doesn’t understand who is buying their cars. Could it be that 92% of the saleforce is men. Watch these commercials and see the difference.
Help your employees “do good” in the community
Can you combine your workforce and charity for good feelings? Here is one idea.
Strategies for Success Seminar- September, 2009 (Langhorne, PA)
Everyone in the latest Strategies for Success Seminar held in Langhorne, Pennsylvania was highly motivated and a pleasure to teach.
Watch out for Problem Fabrics
Fabrics get ruined everyday but usually not by 30-year veterans. Here is a company that may cause you trouble.
Switch places with the Customer
Put yourself in the place of the customer to get the full picture. Then make your work shine.
Avoiding cleaning business burn out …
Soooo … Feeling a bit tired, discouraged, beat-up-on-by-life, etc? You’re not alone. Jon-don’s VAST Coordinator, Jeff Cutshall, has a few burn-out cures …
Great info and it’s free
This is a great way to get all of your business information without having to buy and read a list of books. Load up that iPod and soak up some great information between jobs. And it is all free.
Just getting into business …
We all have to get our feet wet and take that first plunge. However, getting started right can save you a lot of pain and aggravation. What pitfalls would Steve avoid if he was just gettin’ going? Take a look …
Are you burning out cleaning???
Jon-Don’s “Value Added Service for Technicians” seminar coordinator, Jeff Cutshall, shares a semi-humorous take on signs of impending burnout. Over the years Jeff has culled these symptoms from his students and your employees …
Recession proof your restoration business
A free and open seminar presented by Phil Rosebrook, Jr. and Steve Toburen
Commercial proposal butterflies …
Our Strategies for Success member has captured the interest of a big commercial account. But he finds actually generating the proposal to be a daunting task. But fear not! Steve rides to the rescue with a step-by-step answer …
“So how long is it going to take?”
Steve waxes nostalgic when asked about his “success time-line” and then shares a few bone-headed mistakes he made over the years so you can avoid them!
The Expectation Effect
How are you or your staff communicating with the customer? Are you overpromising in hopes of securing the job or are you setting reasonable expectations so your customer is thrilled with the results. Customer satisfaction is the gap between what she expects and what she gets.
One more nail in the Yellow Pages coffin …
For far too long carpet cleaners have used the phone book as their marketing crutch. Could it be that they are finally getting the message …