Jon-Don's Strategies for Success- Marketing, Pricing and Management for Carpet Cleaning, Restoration, and Janitorial

Reach your a new audience with targeted advertising on Facebook. Andres Tobar walks carpet cleaning and restoration professionals through the mechanics of designing a Facebook ad, getting it published and “making the conversion” from a Facebook user to YOUR delighted client.

The average carpet cleaner and his client are more different than they are alike. So how can they communicate effectively. Big Billy analyzes the needs of the typical carpet cleaning customer and what that means for cleaners and restorers everywhere.

Meg and John have made huge progress streamlining their internal operations. But all these changes are expensive. Time to get that phone to ring! Meg shares how they have done it …

OK, a good marketing strategy trivia question for all you carpet cleaners. Which sound associated with a brand name is rated #1 in the world? Most of you hear this sound several times a day. Have everyone in your family guess and then we’ll see who wins …

The list of favorite books by well-read Billy continues…

Steve shares his painfully learned lesson on not ignoring the simple and proven marketing tools out there and poses a thought-provoking question for you.