Big Billy Yeadon weighs in with what may be the most profitable way to price your carpet cleaning services as an owner-operator. In the final analysis it will be up to you. But first check out Bill’s musings …
Outside of arguing about the best truck mount (which invariably is owned by the person talking) there is nothing that causes more disagreement among carpet cleaners than “how to price” the job. My take? They all work! Let me explain why …
Before you get the answers let me explain the purpose of the quiz. It ultimately comes down to the term “anchoring”. What is “anchoring” and how does it affect the structure of your cleaning prices? Read on …
Here is a simple 3 question quiz that will help you understand how people buy your carpet cleaning services. Please contribute your answers and then we’ll analyze this pricing/buying topic on a deeper level …
Nobody likes misunderstandings or arguments and especially with a testy customer who feels like she has been “betrayed” on her carpet cleaning pricing. Here is a very simple way to keep all your advertised price promotions straight and heading off ugly confrontations before they start …
A premium Georgia carpet cleaner looks to expand into the budget cleaning market with a “parallel operation” operated with his existing staff and building. Steve isn’t real positive but would like other cleaner’s thoughts. Read and chime in …
One perplexed cleaning newbie confesses that pricing is just one big confusing mess. Steve shares a few quick principles on setting prices and gives a “charge more” pep talk at the same time …
Check out these 10 questions that just may keep you from joining the 80% of start-up businesses that fail within their first decade. Then share with your fellow board members other vital questions that have kept you safe, sane and profitable …
Ah yes, the eternal question: “How do I ‘bid’ a job at the ‘right price’?” (Which means low enough that the manager does not fall out of his chair laughing when reading your proposal but high enough to make a profit.) Steve shares a 4 step “pricing for profit” system …
A new carpet cleaner is getting whip-sawed from both sides. Steve tries to bring a bit of sanity and balance to the eternal question, “How much should I charge?”
We all have to get our feet wet and take that first plunge. However, getting started right can save you a lot of pain and aggravation. What pitfalls would Steve avoid if he was just gettin’ going? Take a look …
Our Strategies for Success member has captured the interest of a big commercial account. But he finds actually generating the proposal to be a daunting task. But fear not! Steve rides to the rescue with a step-by-step answer …
P&G, Starbucks and Whole Foods are all suffering from the economy. All three are making drastic changes. Which one is right and what can a small company learn from these lessons? Looking for your thoughts.
Can discounting your price help drive more business? Take a look at Pizza Hut and see what it did for them.
You are creating package pricing brochure for your company. Do you want high price to low or the opposite?
Well you are about to find out……