“Requiem in Pace Yellow Pages.”

This probably won’t come as a surprise but the Yellow Pages are dead! So what tools can you use to fill the gap? Do NOT fall prey to the YP rep when she says “Can you exist a full year without any customers?” Options exist that will replace the YP and do a much better AND cheaper job at the same time …

Strategies for Success Seminar- January, 2010 (Tampa Bay, FL)

This sold out Strategies for Success seminar had a diverse group of attendees all looking for expert, professional methods to make their carpet cleaning businesses more successful. See what they have to say about their experience …

How Carpet Cleaners Can Improve Their Natural Search Engine Rankings

Google’s motto is “Do No Evil”. They should add a subtitle: “Do Plenty of Good”! Google continues to bring out free tools to improve the productivity of carpet cleaner’s websites everywhere. Bill Yeadon shares the tools you need to level the playing field …

No Waiting, Read This Post Now!

I was going to write this blog post in 2009 but then I put it off! So I rationalized that all you carpet cleaning and restoration professionals out there could wait for the new year. I can’t believe 2010 is already here. Be sure to read this blog post right away. Set a deadline! (Unlike me!)

A cleaner reaches out to local carpet retailers …

Everyone wants carpet retailers to refer them and yet very few do. Steve explains why plus gives the “big picture” on how you can get retailers to enthusiastically promote your company. Plus Steve also puts out a call for help to all SFS members …

4 Reasons to Get Serious About Cleaning Commercial Carpet

Commercial Cleaning still requires you to address unique Emotional Dynamics. However Value Added Service is still just as important. Jeff Cutshall offers you his help to make a living in the Commercial Carpet Cleaning market.

10 Questions Every Cleaning and Restoration Business Should Ask!

Check out these 10 questions that just may keep you from joining the 80% of start-up businesses that fail within their first decade. Then share with your fellow board members other vital questions that have kept you safe, sane and profitable …

How can I target the right age group for residential carpet cleaning?

A New York carpet cleaner poses a thorny question, “What is the average age of my customer”? In typical Steve Toburen fashion he takes the “long way around” before answering the original question. But Steve’s long-winded reply contains some great insights on the Emotional Dynamics of the home owner/technician relationship …

See how an old, washed up ex-carpet cleaner strikes back at Sprint!

[private]After almost three years of care-giving for my in-laws in the States it is time for us to return to our home in the Dominican Republic.  (Both of Sioux’s parents have passed away in the last year or so.)  But hey, NEWS FLASH here- Cell phone and cable companies are not your friends when it comes to ending contracts!

I foolishly thought since we had signed “one year contracts” three years ago we could say sayonora whenever we wanted.  But noooo- you only get a 30 day window one time per year and then the contract automatically renews!  Grrrr …

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