Jon-Don's Strategies for Success- Marketing, Pricing and Management for Carpet Cleaning, Restoration, and Janitorial

A St. Louis wonders just how her competition can actually clean carpets at half what she charges and stay in business. Steve explains why and gives her (and you) some options …

A California carpet cleaner is “drowning in the details” of a commercial cleaning bid. How should a carpet cleaner calculate a really large commercial job? Steve helps him rescue what may be a “golden opportunity”.

Is Groupon the greatest thing going or a flash in the pan that may destroy your company? Big Billy Yeadon gives an update …

A Wisconsin carpet cleaner has been looking for an “excuse” to call his tardy booking customers. Steve shares a great way to reach out to your clients and at the same time create a positive Moment of Truth …

One perplexed cleaning newbie confesses that pricing is just one big confusing mess. Steve shares a few quick principles on setting prices and gives a “charge more” pep talk at the same time …

Outside of arguing about the best truck mount (which invariably is owned by the person talking) there is nothing that causes more disagreement among carpet cleaners than “how to price” the job. My take? They all work! Let me explain why …

One timid carpet cleaner asks Steve if he can “charge more” for those last minute and late night commercial jobs. Steve replies, “Well, it all depends …”

After moving to Georgia a carpet cleaner is finding it difficult to get the old cash flow started again. Instead of screaming “Get out there and sell!” Steve says to begin at home with the old-fashioned concept of “frugality” …