Most cleaners love an upcoming week crammed full of jobs right from the git-go. But Steve says there are several subtle traps in overbooking your technicians. Learn how you may “Make More Money” by booking fewer jobs per week …
So you finally muster up the courage to visit a great prospect for your regular commercial carpet maintenance. Even better, the owner agrees to see you! So NOW what do you do???
Quit competing against the far-too-COMMON “Clean Any Size Living Room, Dining Room and Hall for …” bozos. Instead, offer UNCOMMON “special niche services”!
A commercial cleaning firm is facing problems with a recently hired outside commercial rep. Steve tells them what they should have done and still can do!
Learn one simple concept that will change forever how you view property management accounts! Steve begs you to PLEASE try this one!
How can you get prospects to actually read your direct-mail commercial account letters? Would a sample help?
Growth for the sake of bragging rights is meaningless, dangerous and might just possibly be fatal to your company. Chuck focuses on how to find the right numbers and how to make them even better.
With the new year coming it’s a good time to reflect on your company’s future. And a big part of any business plan is forecasting sales goals for next year.
Tired of “customer erosion” and vainly hoping your client will call you back next year? Steve says we can all learn from the dental profession!
A San Diego carpet cleaner has some equipment but lacks experience. Even more importantly he doesn’t have any JOBS! Steve shares how to sell commercial contract carpet cleaning …
A Baltimore carpet cleaner has a new toy! A very sophisticated phone system with all the bells and whistles. But Steve reminds him that the basics still count …
The kiss of death for marketing is to be “boring”. Let Big Billy Yeadon liven up your day with a direct mail love sonnet…
High pressure “bait and switch” tactics are not only unethical they are also bad business for the long term. So how can you increase your profits with “budget” customers? Try this “option” …
An Atlanta carpet cleaner just doesn’t have the budget to attend SFS. Or does he? Steve shares some great low-cost and no-cost options …
Move yourself out of the “just another carpet cleaner” trap by taking the initiative to help the client. Everyone will benefit.