What’s in YOUR “pipeline”?
Every business needs a quick page-at-a-glance “State of the Union” Report on what is coming at them. (Both good AND bad!)
sales
A great business card “Moment of Truth”
Tweak how you hand over your business card and you will make your prospect feel “extra special”. (And this is always a good thing!)
How can I motivate my sales staff?
A California cleaning, restoration and flooring sales company owner is struggling with “demotivated” sales people. Steve shares some principles on how to run an upbeat sales meeting and how to help your staff (or you!) sell more jobs!
Can answering your phone be a negative thing?
So should you ALWAYS answer your phone 24-7? Steve says it all depends on the services you offer. So learn how to “sort” your incoming calls…
How can I get regular accounts?
A SFS graduate has been practicing his “cold call” techniques on his past accounts. Steve stresses the need to get the “Law of Large Numbers” on his side and to offer “zoned cleanings”.
Dealing “up front” with winter’s woes
When rainy/snowy/generally nasty weather arrives the residential cleaning cancellations start rolling in. Here is a “preemptive strike” to stop the madness.
Never present a “contract” for signing
Words make a difference. So sell commercial carpet cleaning smart by avoiding negative phrases like “contract”. What to use instead? Read on…
So what can SFS: “Business Transformation” do for you?
The Strategies for Success program has always been the industry’s “Gold Standard” for business building help. Now Steve says SFS is even better for 2013…
Cleaning up by “doing good”!
Restoration operations, building service contractors and carpet cleaning companies can all offer charitable efforts for the community. (And win a few new customers along the way!)
Solid decisions- NOT “wishful thinking” (Part 3)
Can a small business owner be toooo optimistic in their view of future sales? You better believe it! Chuck warns us of the dangers in “gonna sales.”
Sell more commercial accounts with a “DSM”
Selling is a PROCESS- not an “event”! The more hooks you put in the water the more fish you catch. So get off the truck and get face-to-face. Here is how I made it happen for my business.
When does your over-the-phone sale start?
Instill in your office people that “The sale starts as soon as the phone rings.” Follow this five-step procedure to increase your phone-sales conversions.
How to sell more cleaning contracts
Most commercial prospects want just a PRICE from you. Here’s how to sell your contract cleaning services. How??? Use this Commercial Carpet Analysis.
TOP TEN #2- Make More Money by “Selling Less”
Home owners are wary of being high pressured with bait-and-switch tactics. So Steve suggests you promote ONLY your most profitable products and services…
TOP TEN #3- Develop “Tollbooths”
Quit leaving your clients dangling like ripe plums- ready to be plucked by an aggressive competitor. Instead, “pre-book” them for their next cleaning before you leave the job. Steve shares two ideas …