How cleaners/restorers can avoid the “Mercedes Benz Syndrome”
Chuck Violand explains why restoration and cleaning business owners should carefully weigh their purchases.
American Airlines files Chapter 11- so what?
American Airlines was once the largest airline in the world and it now is struggling to survive. Anyone that has flown them over the past year could see the signs- in the AA employees! So can you learn an important lesson from AA’s sad example?
I need help with writing commercial account letters!
How can you get prospects to actually read your direct-mail commercial account letters? Would a sample help?
Focusing on the “right” cleaning business goals (Part 2)
Growth for the sake of bragging rights is meaningless, dangerous and might just possibly be fatal to your company. Chuck focuses on how to find the right numbers and how to make them even better.
One tech or two on carpet cleaning trucks?
Nothing (with the exception of how to price your work) will get carpet cleaners more agitated than the eternal question of one person versus two person crews. Steve explains why he came down somewhere in the middle …
“How can I get my techs to maintain their service vehicles?”
Growth brings its own set of challenges. At the top of the list is teaching your techs to restock service vehicle. What options does a small operator have?
Creating low-cost “little marketers”
Every carpet cleaner wants to make a great first impression and prepare the way for repeat sales. How can the customer’s children assist in this endeavor? Read on for a simple but effective tip.
Focusing on the “right” cleaning business goals (Part 1)
With the new year coming it’s a good time to reflect on your company’s future. And a big part of any business plan is forecasting sales goals for next year.
Great managers keep great employees
A departing employee will tell you, “I’m leaving for more money”. But normally salary is just the excuse. So HOW can you keep your employees long term?
Want to grow your cleaning business into something great?
A detailed business plan is your road map to success. But HOW do you come up with one? During Chuck Violand’s two day SFS Business Planning seminar you will design your own customized plan for success.
How much do you charge to be a SFS “member”?
Dedicating 5 days to the SFS seminar (and gaining SFS membership) IS a big investment. Is it worth it? You be the judge after reviewing what is included…
Jon-Don’s new Denver Super Store is now open!
In a difficult economy Jon-Don opens a new store in Denver, Colorado. How do we keep growing? Thanks to some pretty great employees and a company culture obsessed with our customer’s success!
“SFS is a great course for ANY service industry business!”- Zach Knight
SFS member Zach Knight shares a key concept he learned from Strategies for Success and how it has helped his business …
Parking your truck safely and efficiently
How you park your truck can make for faster work or expose you to real dangers. Steve shares a few tips to keep you safe, effective and healthy …
Communicating your marketing message with emotions
The average cleaner and his client are more different than they are alike. Bill analyzes the emotions of the typical customer and what it means for you.