Never “oversell” the Scotchgard application to your residential carpet cleaning customers

Remember the old expression, “under promise, over deliver”? In other words, IF you’ve already got the Scotchgard protector sale, it is now time to lower the no doubt unreasonably high expectations of a typical residential cleaning customer. Steve shares how to NOT oversell carpet cleaning products.

Avoiding problems with multiple carpet cleaning price promotions …

Nobody likes misunderstandings or arguments and especially with a testy customer who feels like she has been “betrayed” on her carpet cleaning pricing. Here is a very simple way to keep all your advertised price promotions straight and heading off ugly confrontations before they start …

Adding this “Extra Services Check List” will promote “Additional Service Options”!

Sometimes the best quickTIPS focus on the little things. For example, how much money are you “leaving on the table” simply because your client doesn’t know everything that your company offers?

Give your fire and water damage insureds a tasty way to remember you!

It has been well said, “the way to the heart lies through the stomach.” Read how you can create a great Moment of Truth with a traumatized restoration client with some very memorable but “personalized” comfort food …

How professional carpet cleaners can get local small business consulting … FREE!

Even the Bible says that “in the multitude of counselors there is salvation”. And yet, being the stubborn, mule-headed entrepreneurs that we are, we continue to insist on going it alone. One SFS member shares a great idea on outside advice. Even better, this help is FREE!