So is the “Principle of Reciprocity” manipulative?

So how can you create a positive Moment of Truth out of the customer thanking you? And should you subtly encourage them to refer you to others? (Even online?) But more importantly- should you? Bill Yeadon gives both sides of the “Great Debate”.

Help your clients ‘feel good’ about the condition of their home!

How many times have you had a residential carpet cleaning customer apologize to you for the condition of her carpets? This can be treacherous ground. This week’s quickTIPS shares a great response that will turn a negative in to a great positive Moment of Truth …

Carpet Cleaning Pre-Inspections That Sell!

Getting your foot in the door can be tough. Making the sale can be even tougher. Wouldn’t it be nice if there was a step by step guide on how to inspect your customer’s home and sell your services efficiently on a regular basis. We present the latest SFS Special Report: Carpet Cleaning Inspections That Sell!