Steve shares the many benefits of giving a free Lifetime Spotter bottle to every client. Plus giving away Lifetime Spotter means you’ll almost never make a free spotting call on your 12 Month “Spot and Spill” Warranty Scotchgard customers!
Your biggest challenge in residential? Homeowners “put off” their carpet cleaning! This “warranty” will get you the yearly cleaning.
Instead of focusing on your employees let’s look at other things that can drive us toward profitability.
Create a unified online presence with online directories. Bing can be a tremendous aid for you in marketing your services locally.
Chuck Violand asks some uncomfortable questions about misplaced loyalty to marginal employees. It is time to reflect on your people…
Water mitigation expert Ivan Turner shares why blindly following the crowd is dangerous. Plus he shares some innovative restoration marketing ideas learned from the late Sam Walton…
Read on to learn how about Foursquare and how your disaster restoration, commercial/janitorial, or residential carpet cleaning service companies can take advantage of its online directory.
Do you use landing pages for your online marketing? You probably should. Joe Burnich breaks down this buzzword into simple terms for the rest of us.
To help you avoid inadvertently “flogging” the employees who pull the hardest in your company, here are a few questions to ask yourself.
Just what is Yelp? What are the Yelp pros/cons for the average cleaning or restoration company? Your SFS Team weighs in on how you can get started with this community reviews website.
You’ve invested a lot finding, interviewing and hiring a new employee. Now help them to feel like part of your family….
Here is one “much better than nothing” solution to those late night water losses where no one is available to sign a contract or written authorization. Read on to save a lot of money on future losses…
Do you long for an employee who can “do it all”? Don’t be too hasty. Chuck reminds us that loading people up can backfire big time!
24 hour emergency call-outs are just part of the game in a cleaning and restoration business. So make like easy (and lucrative) for your employees…
Steve reflects on where far too many hardworking business owners are in this industry AND how to get out of the “all alone” trap. And then if that doesn’t motivate you- what the heck is the “T-Bone Trap”?