WHO is your worst enemy? And WHAT to do about it!
As business owners we tend to “cherry pick” and only do the stuff we enjoy and avoid what we dread. Yet it has been well said, “Success comes to those who will do what others won’t do.”
quickTIPS
Go to Full QuickTIPS Directory
Tried and proven Techniques, Ideas, Procedures and Systems (TIPS) that have been submitted from Strategies For Success members. If you would like to join the fun you can submit your own as well!
Add “Technician Accountability” with Job Site Inspections
All too often your front line employees can create their “own little kingdoms” by not consistently following company procedures. Tactfully add “Employee Accountability” with this week’s QuickTIP …
Your greatest business challenge? ‘Displacement Activities’!
As an entrepreneur your most valuable business resource is your time … are you using it effectively? Steve helps you break down what this means.
A great “prop” to explain why worn areas don’t respond well to carpet cleaning
We hear it all the time, “A picture is worth a thousand words”. Create a “picture” in the home owner’s mind that explains exactly WHY her high traffic areas don’t look as clean and shiny as the carpet under her sofa!
Pre-orient/ educate your carpet cleaning clients
Win Customer Cheerleaders by briefly explaining the cleaning process and how you are going to do it. Your goal is to give the home owner enough knowledge to FEEL in control.
Desperate carpet cleaner or smart niche marketer?
Many times residential carpet cleaning is both an emotional and impulsive decision. Working with their customer’s “sense of urgency” gives some carpet cleaners a big “marketing differentiation”!
Don’t “order” your clients around!
How you phrase a simple customer request can have a dramatic effect on the all-important relationship between client and company.
Search out your Restoration Customer’s concerns
On a Restoration Job keeping the peace comes first. See how a house plant can help you achieve this.
How to get positive online carpet cleaning reviews
Imagine the power of a “Cheerleader on steroids” that instead of referring 5 or 6 friends actually will sell your services to thousands of strangers! Learn here how you can tactfully promote online reviews …
Creating Cheerleaders through courteous driving …
Today, right now thousands of negative Moments of Truth are being created by thoughtless carpet cleaning technicians recklessly speeding on the way to their next job! Don’t let your people be among them …
Efficiency and safety through labels
Put your Customer’s Eyeglasses on for this gem of how to improve your Technicians efficiency and the impression your customer takes away…
Turn a “cold call” into a “warm call”
Everyone preaches the need to do “cold calls” to get regular commercial accounts. And yet we dread cold calls so they don’t get done. Steve shares a neat tip on how to transform these dreaded visits into “warm calls”.
Dealing with the “How much?” question…
Don’t get tripped up with price quotes, keep the conversation going with my two-step “How much?” reply. Here’s how it works…
Motivate your cleaning employees with a weekly contest for Scotchgard “up-sells”!
Business needs to be about more than just making money. Simply put, your carpet cleaning employees need fun in their work day and what is more fun than a good-natured competitive contest?
Feature your “Turbo Cheerleaders” online!
Many restoration and cleaning professionals struggle creating fresh, effective content for their websites. So why not tap into your client’s 5-star reviews?