Motivate your cleaning employees with a weekly contest for Scotchgard “up-sells”!

scotchgard protects against spills

Business needs to be about more than just making money. Simply put, your carpet cleaning employees need fun in their work day and what is more fun than a good-natured competitive contest?

Banning the “E-word”- Help your prospective customers focus on more than price!

price estimate cleaning

Carpet cleaners all over the world fall into the old “just gimme an estimate” trap with potential carpet cleaning customers. Fight back with this simple change in terminology …

Beware of “Heightened Awareness Syndrome”

It drove me absolutely nuts when my company was blamed for the customer’s pre-existing problem(s)! However usually they (and I) were innocent victims of a weird psychological phenomenon I’ve dubbed … “Heightened Awareness Syndrome”! (HAS)

Always “plant a seed” before leaving…

Sure, you will hit “rejection”. Expect it! But don’t give up easily! First, “smoke out” their true objection and try to get to “yes”. Then is you still can’t close the deal leave the door open…

Words you hate to hear: “Oh… is that all? I thought it would be MUCH more!”

“Consultant selling” means morphing yourself from being a desperate salesperson into a “concerned consultant”. So now you and your client become a team searching for a practical solution to a shared challenge.